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In the video, Beyoncé appears with her dancers in front of Jacques Louis David’s The Coronation of Napoleon-which features Napoleon crowning Josephine-while singing about her “expensive fabrics”. Beyoncé’s French-Creole ancestry (on her mother’s side) give her ties to the slave trade and Napoleon III, who colonized Europe, North Africa, and other areas during his reign from 1852 to 1870. The Neoclassical pieces featured in the “Apeshit” visuals appear for a potent purpose. Rest assured, nothing The Carters do is by accident.
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When you dig deeper into how Bey and JAY incorporated the Louvre’s famed work in “Apeshit,” there is plenty of powerful symbolism to unpack. On sight, filming a video in such a famous venue is the ultimate flex-which one of your faves not named JAY-Z or Beyoncé could ever pull this off? The museum is home to some of the world's most famous works of art, including the Mona Lisa and Virgin and Child with St Anne. How did the “Apeshit” video end up getting shot in the Louvre, though? A spokesperson for The Louvre told Vulture that The Carters presented a concept that “showed a real attachment to the museum and its beloved artworks” in May of 2018.Įven if you aren’t an art historian, you’ve probably heard of the Louvre It’s the largest art museum in the world, bringing in over 8.1 million visitors in 2017 alone. JAY and Bey’s appreciation for art-evidenced by the pair dropping $4.5 million on a Basquiat piece ( Mecca, 1982) back in 2013-has even rubbed off on their daughter, Blue Ivy, who purchased a piece by Tiffanie Anderson for nearly $20,000. Holy Grail single “Picasso Baby,” a song about his growing love for art, into a performance art piece alongside Serbian performance artist Marina Abramović. Here’s “Apeshit,” the first video from the album, which has been widely available since Saturday.Hov even turned his Magna Carta. Now they’re putting those terms into action. Spotify agreed to keep some albums behind a temporary paywall in exchange for better royalty rates. Spotify’s two-week premium window shows you the effect of new label deals the service signed last year, in advance of its public offering.
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The fact that Jay-Z and Beyonce aren’t trying to keep this one locked up on Tidal isn’t a good sign for Tidal, which hasn’t put out a new subscriber number since 2016, when it said it had 3 million users.But that hasn’t panned out: With the exception of a few albums, like Beyonce’s “Lemonade,” almost everything on Tidal is available on Spotify and other services. The entire point of Tidal was that the streaming service would take on Spotify by offering exclusive music from artists like Jay-Z and other musicians who had equity stakes in the company.
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I’m assuming that means the album will also be available on other streaming services like Apple Music and YouTube Music, though I don’t see it on either. The rest of Spotify’s 170 million users will be able to listen in two weeks, once a “premium window” expires, says a Spotify PR rep. That exclusive is over: You can now listen to The Carters’ “Everything is Love” on Spotify if you are one of Spotify’s 75 million paid subscribers. Over the weekend, Jay-Z and Beyonce released a new album and said you would only be able to listen to it on Tidal, the streaming service co-owned by Jay-Z and Beyonce.